Visual Storytelling Portfolio
A curated portfolio for Bluebird Club, focused on member events, lifestyle and hospitality imagery, golf course development, landscape photography, aerial work, and cinematic storytelling.
Jeff Marsh - Director of Photography, Photojournalist
Documenting golf development for the Keisers
Click each thumbnail to view related project work
Rodeo Dunes
Four years documenting the Rodeo Dunes story — from raw ancient dunes to the grand opening of Coore & Crenshaw’s latest world-class golf course, plus the Duel at the Dunes rodeo event.
Wild Spring Dunes
Three years documenting the Wild Spring Dunes story — from untouched East Texas pine forest to the first rounds on Tom Doak’s latest course.
Old Shores
Capturing the Old Shores golf development across 40,000 acres in the Florida Panhandle, with work by Tom Doak, Brian Schneider, and Michael Keiser Jr.
Duel at the Dunes - Rodeo Dunes - October, 2025
Wild Spring Dunes - Nacogdoches, TX
Before, During, and After Development
Nearly every classic clubhouse has walls filled with the club’s history — early course construction, the people who built it, the first gatherings, the evolving amenities, and the moments that shaped its identity. In the modern golf era, with new developments moving quickly from concept to opening, the full origin story is often under-documented. I believe it is one of the most important stories to tell, and documenting these early chapters has become one of my favorite niches - capturing a place before it fully exists, then following it as it becomes a club. I have had the privilege of working alongside teams connected to the Keiser family projects — including Rodeo Dunes, Wild Spring Dunes, Bandon Dunes, and Sand Valley — as well as the Gebbers family at Gamble Sands, and some of the best course architects and builders of our generation.
One of the most powerful ways to captivate an audience during golf course construction is to document all three phases of the story: raw land, construction, and completion. Most viewers aren’t able to visualize a golf course on raw, untouched land, and while generated images and renderings may help bring life to the club’s vision early on, nothing wows an audience like seeing the real thing take shape.
Every Hole Course Flyovers
Hospitality, Lifestyle, Architecture, and Details
Documenting 175+ weddings and spending more than five years photographing real estate helped develop my eye for details, architecture, people, moments, and landscapes… - all which tell the story of every golf property. Over my 17 year photography career, I have gained the skillset to shoot in any environment, working any type of group and personalities, under all lighting conditions, whether on the golf course, hanging with members, and while exploring and enjoying a club’s amenities.
Experience and Accolades
For Bluebird Club, I would bring this same long-term storytelling approach to member events, lifestyle and hospitality imagery, course development, aerial documentation, and short-form campaign films.
GOLF is art.™
I have self-published three volumes to date, featuring written and visual stories from across my 17-year career.
@jeffkmarsh on Instagram
View my latest work
